Tag: differentiate

  • Brand Standards

    I have found that brand consistency is an area of struggle for many small businesses. Keeping the look, feel and message the same across customer touch points is not inherently difficult, however it can be almost so obvious that it is often just overlooked. This is unfortunate since the opportunity your brand has in front […]

  • Strut your stuff

    Every business has its specialties and differences, it is so important to be proud of these and confidently share them with the world.