Tag: relationship
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Coworking
I am thrilled to be a part of the vibrant community of freelancers and small business owners who regularly come together at several new Indianapolis coworking spaces. If you are unfamiliar with the term, coworking is defined as workers who share an office space yet work on their own, in separate businesses and on different […]
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Nostalgia
Fond memories can be a powerful driver of future sales. There are many products, services and dining establishments that have successfully leveraged this fact. While “nostalgic sales” are very real, they shouldn’t be taken for granted. Companies should understand the keystones of what keeps the customer coming back, (and maintain consistency in those areas), but […]